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Research papers

Environmental concerns and the implications for pesticides

The aqrochemicals industry faces potentially serious threats from the pressures created by public opinion regarding the uses of pesticides in Great Britain. Adverse public opinion could affect employee morale within the industry, lead to tighter...

Catalogue: Seminar 1992: European Agriculture In Transition
Author: Ian G. Catchpole
June 15, 1992
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Citation

Catchpole, I. G. (1992a, June 15). Environmental concerns and the implications for pesticides. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/environmental-concerns-and-the-implications-for-pesticides


Research papers

Brand switching behaviour amongst farmers in Great Britain

This paper reviews the wide range of influences on farmers' choice of products and discusses the dynamics of brand switching for a number of product categories of relevance to the agricultural sector.It is hoped that this paper will encourage closer...

Catalogue: Seminar 1985: Agricultural Marketing Research in Europe
Author: Ian G. Catchpole
June 15, 1985
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Citation

Catchpole, I. G. (1985a, June 15). Brand switching behaviour amongst farmers in Great Britain. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/brand-switching-behaviour-amongst-farmers-in-great-britain